Giving regular feedback is a tricky line that managers and small business owners walk, and that’s because people often receive it in different ways. From how you approach an employee, to your tone of voice and overall demeanor, it’s important that you are cautious and...
As the CEO of a small or start-up business, it’s crucial that you build an image for your company that will allow it to keep growing. Public relations (PR) affects how people look at your business, how people will work for your business and can even drive up sales...
First thing’s first, what is a podcast? For those of you still learning, a podcast is a series of videos or audio recordings that online users can download or view in order to learn more about a specific topic. What makes podcasts so valuable, is that if they’re...
You finally pieced together the perfect emailing marketing campaign and sent it out, only to find that the open rates are low, many subscribers are deleting before opening and your hard work is falling on deaf ears. How can you write emails that get opened every time?...
Whether you’re an established company looking to refresh your old website design or a start-up seeking to make a bold impact, you must understand mobile first web design. This design methodology is the way of the future. Are you ready to get on board? Mobile First...
Social shares are the bread and butter of boosting engagement, reaching new potential customers and meeting your business goals. If you are a small business, breaking into the world of social media can be intimidating. However, finding success with social shares is...