by byb | Jul 5, 2022 | Copywriting, SEO
Search engine optimization is the king of marketing metrics, and it rules over your copywriting efforts as much as any other content you produce. At its most effective, SEO copywriting is friendly to both users and search engines, improving your rankings on Google...
by byb | Jan 24, 2018 | Content Marketing, ROI, Social Media
Does your measure of success for content marketing look something like this? You purchase a $50 advertisement on Facebook encouraging people to purchase tickets to an upcoming event. After reaching 5,000 consumers in organic and paid reach, you’ve sold 200 tickets....
by byb | Dec 13, 2017 | Blogging, Content Marketing, Digital Marketing, Social Media
You know that content is important, but did you realize that consistent content is even more important? The best combination for your marketing involves quality content, consistent content and frequent content. Quality Content Good content is the backbone of a...
